BPC Magazine
Cover Story
The New Growth Agenda
Inside the strategies redefining how ambitious companies create demand.
By The BPC Editors
Leadership in an era of constant reinvention
Conversations with executives navigating disruption.
What great marketing organisations do differently
Lessons from the highest-performing marketing teams.
Latest from the magazine
1
Marketing Strategy
Building a demand engine that compounds
2
Data & Analytics
From dashboards to decisions: the analytics dividend
3
Business Development
Winning the next market: a prioritisation framework
4
Customer Experience
The loyalty economics of exceptional CX
5
Technology
Reinventing the marketing operating model with AI
6
Sustainability
Growth with purpose: the sustainable brand advantage
Case Selections
Case studies for your next session
Case StudyRebuilding a demand engine after a market shock
How a legacy retailer rebuilt its funnel and recovered 22% of lost demand in nine months.
Case StudyEntering three new markets without diluting the brand
A prioritisation framework that turned scattered expansion bets into a focused, funded roadmap.
Case StudyFrom dashboards to decisions: an analytics turnaround
Rewiring measurement so every marketing dollar was traceable to revenue.
Case StudyDesigning a CX that pays for itself
Journey redesign that lifted retention 14 points and unlocked upsell revenue.
BPC Podcasts
Growth, in conversation
Candid conversations with the leaders and experts shaping how ambitious companies market, sell, and grow. New episodes every two weeks.
Ep. 48
The new rules of brand and performance marketing
with Emma Carter
32 min
Ep. 47
How AI is rewiring the marketing operating model
with Marcus Reid
28 min
Ep. 46
Choosing the right markets to win
with the BPC Growth team
41 min
Ep. 45
Turning loyalty into durable revenue
with Atlas Mobility's CMO
36 min